Touchscreen is SO last year. Mind Control is where it’s at.

Couple of interesting projects from Toyota and B-Reel using Mind Control. Muwhahahah.

What would a Prius look like if it were a bike instead of a car? Really nice project by @Toyota, @SaatchiLA, @Deeplocal, and @parlee_z1

B-Reel UK creative director Riccardo Giraldi took this idea and made it a reality, using a Scalextric car, the Arduino electronics platform and a Mindwave headset from Neurosky.