Audi vs BMW. Let Battle Commence

This quick thinking from Juggernaut Advertising is proving good enough to make a local campaign for BMW Santa Monica go global.

The cheeky response to an Audi campaign is spreading round agencies and car forums like wildfire.

Audi Challenge

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BMW Riposte

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The Poster going up overnight

Gotta love a good old advertising battle.

Advertising trends explained… via Visa and Saatchi & Saatchi

Saatchi & Saatchi continue their “resurgence”.

First was the T-Mobile “Grand Central Freeze”… sorry “Liverpool Street Dance”

Next up is Visa “Work It Out”… sorry “Life Flows Better”

The creatives saw Bill Shannon in this music video as part of the Saatchi & Saatchi New Directors showcase, and just knew he was the embodiment of Flow.

So they shot him doing his stuff and put a Visa logo on the end.

The question is… why do I feel so weird about this?

In the blurb they completely acknowledge they found Bill elsewhere, and just rehired the team.

Easy money eh.