Twitter adds World Cup hashtag icons

This little thing popped up on Twitter recently. A small icon next to a hashtag. Kinda interesting and opens up lots of possibilities for them.

– Will they start to categorise more big events?
– Is this how Promoted Tweets might work?
– Shows group opinion well and makes the stream easier to scan read
– Rewards people that use the Twitter website instead of a 3rd party client

Nice touch from Twitter.

via