onedotzero interactive festival identity

It was the onedotzero / glue london party in Shoreditch last night.

One of the highlights (apart from the Microsoft Surface table and free bar) was a chance to see the visual identity and interactive installation for the upcoming “adventures in motion” event this September at BFI Southbank.

Wieden+Kennedy worked with Karsten Schmidt (aka Toxi) on a Processing application that collects conversations around onedotzero from the web (Twitter, Flickr, Vimeo, Facebook and blogs) and generates the identity.

http://vimeo.com/moogaloop.swf?clip_id=6417194&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=c9ff23&fullscreen=1

onedotzero interactive festival identity – preview from onedotzero on Vimeo.

Using the Nokia N900 people at the party could control the live conversations behind the identity – twisting, turning and feeding the aggregated words to help build our first living, breathing onedotzero identity.

A big slap on the back goes to Sermad for getting the installation working in the nick of time, and a happy 10th birthday goes out to my gang at glue London. Tuesday night drinking, bet there was a few sore heads in the office today.

Here’s a bit about onedotzero_cascade which glue also supported.

http://vimeo.com/moogaloop.swf?clip_id=6470261&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=c9ff23&fullscreen=1

onedotzero_cascade_09 from onedotzero on Vimeo.

I’m on holiday now for 2 weeks. No updates until I’m back. Cya…

Author: kinsella

Strange Projects at Google

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s