Great new design for the MoMA New York website.
To help visitors plan their visits, MoMA connects to your Facebook profile, scans it, analyses it and matches your preferences with the experiences currently offered at the museum.
You get back your personal recommendations that you can add to your profile and send to friends.
Turning pervious social media on its head: Dont create an app to go on Facebook, use Facebook to power and personalise your content.
I like it.