This elegant and poetic piece, directed by Shilo, mixes an amazing performance by international spoken word artist Ainsley Burrows, with flowing, metaphorical cg elements and a cinematic live action location.
Working with Saatchi & Saatchi London, Shilo has crafted some impressively integrated moments that add a nice visual spin to accompany Burrow’s voice.
It’s breath of fresh air to have spoken word drive the audio and create the tone vs. the typical monotone voiceovers that we hear soo much today in TV spots.
Getty Images came in to show us some new products last week. One of them is a mashup called Moodstream, which is designed as a visual brainstorming tool.
Moodstream adjusts its visual and audio output based on settings the user sets up. Users can also create and save a moodboard to refer back to when beginning a project.
If you’re in an emergency pitch-type moodboard scenario there’s also Catalyst. Enter one keyword… and select the best match.
The latest minisite by Uniqlo is all about colors.
The site opens with you traveling through a colorful landscape populated by merino’s pullovers. When you see a color that you like, you click and discover the full range of products available in that tone.
Simple but effective.
via The Adverblog
Photographer Phillip Toledano presents ‘America the Gift Shop’, a series of alternative products on the premis the American Foriegn Policy had a gift shop.
‘We buy souvenirs at the end of a trip to remind ourselves of the experience. What do we have to remind us of the events of the last 8 years?’.
I Was Rendered
Abu Gharib Coffee Table
Choc and Awe
via It’s Nice That
A teaser for Tron 2 (known as TR2N) was shown at ComicCon this year.
John Lasseter (Chief Creative Officer of Pixar and Walt Disney Animation Studios) was a fan of the original and brought in the scriptwriters behind LOST, and Joseph Kosinski as Director.
Kosinski has yet to direct a full-length feature film but has created some award-winning commercials for Saab, Nike and X-Box.
To get some sense of the visual look that Joseph may bring to “TR2N,” check out this YouTube video of his stunning animated architectural renderings.
However to convince Disney that his vision was commercially viable, Kosinski spent six months with the wizards at Digital Domain.
Together they created the three-minute-long sequence shown at Comic Con as a teaser trailer.
Here’s the dodgy leaked footage, but listen to the crowd!!
I’ve watched it a few times and can’t wait to see more.
Take a look at the leaked VFX work and updated Lightcycles… and below is the original from Tron (1981).
If you’re into your Visual Effects, check out the Behind the Scenes section on Digital Domain.